HOUSE OF AIM’s collection SEI is inspired by the correlation of humans – as natural beings formed by culture – with their surrounding nature – a representation of life itself as growth, embedded in a cycle of creation and destruction.
Patchwork with print ‘SKIN’, recycled polyamid, (Origin: Italy, printed in Germany)
The incorporation of this cycle into a seemingly inanimate product is substantial in the execution of the different design stages.
In this collection partly natural, partly man-made fabrics are being combined, emphasizing their specific advantages, while at the same time questioning their very nature. By translating processes of biological growth and animal movements into designer tools – coloration, material properties and graphic patterns are combined and form a sharp contrast to the strictly controlled fabrication of hi-tech materials.
Emerging from the extensive research on material and the many experiments conducted, is a collection of garments and accessories representing a new, contemporary look – a sporty and sensual aesthetic.
Lefa (recycled Leather) (Origin: Germany) Vintage, newly dyed (Origin: Germany) Cork leather (Origin: Portugal)
Patchwork with print ‘SKIN’, recycled polyamid
(Origin: Italy, printed in Germany)